In today’s digital age, you don’t have to rely on a brick and mortar shop to sell your products. After all, there are tremendous opportunities to help you start your entrepreneurial journey and make money.
Here are 5 tools that will help you to sell anything online.
If you want to earn a decent income, online marketplaces can help you connect with customers from all over the world. One of the most reputable websites is Amazon. The tech giant lets you access thousands of customers online. It features more than 30 product categories to choose from. Because competition is brutal, should make sure your products stand out from the crowd.
Another popular platform is eBay. It features more than 170 million customers from around the world. eBay is best known for the `Buy now option’. You can sell anything here from jewelry, furniture, electronics, and essential oils. Shopify is another excellent site. It has no initial set up fee and offers unmatched customer service.
If you want to sell vintage and craft items, Etsy is the best platform for you. It boasts of more than 33 million shoppers and allows individual sellers to battle it out with the big brands.
Another popular website is Alibaba. This marketplace allows you to sell over 40 categories. Once you set up an account, you can access customers in over 90 countries. Whenever you choose to sell your stuff online, you may want to evaluate what each platform offers. Pay close attention to the listing fees, joining fees, ongoing fees, and per-item sales fees.
If you want to stay ahead of the competition when selling your products online, you should create epic product descriptions. If you’re a beginner, you should choose a blogging platform like WordPress. It doesn’t require any special coding skills and has a low learning curve. More interestingly, you can add features like online stores, forums, and paid membership.
As you explain the benefits of the product, focus on the ideal buyer. Avoid wishy-washy product descriptions or you may end up addressing no one at all. Image your ideal buyer – what words does he use? Potential buyers are not interested in product features but benefits. How does the product make customers happier or more productive? What problems does it solve? Be sure to answer these questions in your blog.
Social Media Platforms
Social media is arguably one of the most important channels to promote your products online. Due to the intense competition, you must be aware of trends and techniques to promote your products. Since there’re many social media platforms out there, you should identify the ones that are best suited to your brand. Identify where the target audience likes to hang out, what customers like to consume, and where customers can engage in online ads.
The number one social media platform to sell on is Facebook. It has more than 2 billion monthly users, so you have a good chance of reaching the target audience. What’s more, there’re thousands of buying and selling groups where millions of customers sell their products on a daily basis. Unlike most social media platforms, Facebook has a simple call-to-action (CTA).
If your products or services give a visual appeal, you can use Instagram. Other platforms to consider include WhatsApp, YouTube, and LinkedIn.
When selling your products online, competition can be fierce. If you track what your competitors are doing, you can get an insight into social media performance and device a strategy. This information will help you know where you stand before you take any action. The most effective way to find out what your competitors are doing is to put their phone numbers to Spokeo and do a quick search.
With reverse number lookup, you could pull a wealth of information about your competitors. Just put their phone number into Spokeo search and find out social media profiles (strategy), criminal records and another contact info of your competitors.
Also, you can use Spokeo to do an email search. If you’re looking for information about a specific brand and you only have the email address, don’t worry. You just enter the email on the website and pull lots of helpful information.
Sales and Giveaways
If you want to increase sales online, you should create a brand buzz with giveaways. This will encourage customers to visit your online stores. But the real battleground in generating awareness is to do regular sales. You can also offer instant gratification to your customers through discounts.
The above tools and strategies will make the tedious task of selling products a breeze. It’s time you grab a piece of pie and make money online.
Maguire Haigh is a marketing manager for Spokeo. He is interested in the latest technology trends, marketing strategies and business development. He also prefers traveling, exploring the world and meeting new people. Maguire has great experience in creating and editing articles on different topics.